by Keith Barker | Jan 7, 2023 | Blog
With new technology, globalisation and artificial intelligence threatening jobs of all kinds, what can you do to protect yourself? I’m sure we can all sympathise with two groups of workers from the 19th century whose work had them up very early. They are the... 
by Keith Barker | Jan 7, 2023 | Blog
This is Part 2 of How Safe is my Job? Go here for Part 1. When I originally wrote Part 1 of this article in 2019, I included the following paragraph: Some have suggested that automation is inevitable. The trades that will thrive during the next phase will be the... 
by Keith Barker | Oct 21, 2022 | Blog, Marketing
Times are hard. There’s no other way of putting it. Mortgages, energy, and food prices are all rising. Global and national politics is in turmoil, and, as business owners, we have to keep going. So, what do you do, as a business, to keep moving forward? My advice is... 
by Keith Barker | Oct 9, 2022 | Blog, Design
In July of this year, I was recommended on LinkedIn as someone who could help with a logo and web design project. The original poster, Zoe Denning, had an accountancy business and was looking for a refresh of her logo and a new website. After shortlisting a few... 
by Keith Barker | Sep 15, 2022 | Blog, Marketing
How often have you heard this? “I tried marketing on social media, but it didn’t work.” It’s a complaint I’ve heard many times from disillusioned business owners. Disillusioned because they were promised it was FREE – so they ploughed in significant time and effort... 
by Keith Barker | Jul 22, 2022 | Blog, Design
It’s fast approaching trade show and expo season, and at this time of year, I design and supply a lot of roller banners for exhibitors. Roller banners (pictured below, left) are popular because they give you maximum business impact at minimum cost. But they are... 