by Keith Barker | Sep 15, 2022 | Blog, Marketing
How often have you heard this? “I tried marketing on social media, but it didn’t work.” It’s a complaint I’ve heard many times from disillusioned business owners. Disillusioned because they were promised it was FREE – so they ploughed in significant time and effort... 
by Keith Barker | Jul 22, 2022 | Blog, Design
It’s fast approaching trade show and expo season, and at this time of year, I design and supply a lot of roller banners for exhibitors. Roller banners (pictured below, left) are popular because they give you maximum business impact at minimum cost. But they are... 
by Keith Barker | Jul 11, 2022 | Blog, Design
In October 2021, I was approached by Liz Milsom, a local estate agent whose business, Liz Milsom Properties, was established in 2006. Liz felt her logo design, unchanged since she founded the business, was due for an update. Her business had grown and evolved over 15... 
by Keith Barker | Jun 27, 2022 | Blog, Marketing
If you’ve dabbled in Facebook advertising, here’s a simple tip for optimising your results. Many business owners will run a single display ad for a short while and then stop. Once they’ve run an advert, they tick that off their checklist as a job done and move... 
by Keith Barker | Jun 22, 2022 | Blog, Marketing
One of the best things about working with a business coach is they provide you with an extra pair of eyes and ears and can see things you’ve perhaps missed or forgotten about. When you are constantly focused on your inbox of clients’ work, sometimes you do... 
by Keith Barker | May 2, 2022 | Blog, Design, Marketing
Before Christmas last year, I went to the Ashby Artisan Market for a few last-minute festive gifts. The market is a collection of small stalls set out in the car park of the local library, selling food, handmade crafts, nick-nacks – you know the sort of thing. And... 